How to Choose the Best UI/UX Structure for Your App (A Founder's Guide) Your app does not have a design problem. It has a structure problem. Let me describe something you may have already lived through. You spend weeks on your app. The colours are right, the icons are cri... Founder Advice Product Design UI/UX 16-Oct-2026
How to Get Your First 10 B2B Customers in India Without a Sales Team Let me describe a very common plan. A founder builds a product. Makes a nice PDF. Collects 200 email addresses. Sends one email to all of them. Then sits and waits. Two days later, nothing. A week lat... B2B Sales Founder Advice Sales 14-Oct-2026
How a founder can set a price with confidence Ask a group of founders how they arrived at their price, and many will give you some version of the same answer: "I looked at what competitors were charging and picked something close." It is understa... Business Strategy Founder Advice Pricing 13-Aug-2026
A founder deciding when to make a first hire There is a moment almost every founder reaches. You are exhausted. Your inbox has forty unread messages. You are the one answering customer questions, chasing invoices and somehow also supposed to be ... Founder Advisory Hiring Operations 09-Aug-2026